Tuesday, January 12, 2010

Evolution looking for attractive female bartenders "who are willing to learn how to serve flair"


Yesterday we noted the (re)opening of Evolution on Second Avenue and Fourth Street...The lounge has posted an ad on Craigslist for two female bartenders.

To the listing! (which they posted in all caps):

EVOLUTION
68 2ND AVENUE(CORNER OF 4TH STREET)
NEW YORK NY 10003

WE ARE SMALL CHIC LOUNGE LOOKING FOR ATTRACTIVE EXPERIENCED WOMAN WHO ARE PROFESSIONAL BARTENDERS WHO WILL TRAIN EASY.
JUST OPENED THREE WEEKS AGO AND ARE WORKING WITH PROMOTERS
NEED INDIVIDUALS WHO ARE NOT EXPECTING TO EARN $300 PER SHIFT. AND LEAVE IF THEY DO NOT LOOKING FOR PROFESSIONALS WHO CAN STICK IT OUT FOR A FEW MONTHS TILL WE TAKE OFF. WE HAVE ALREADY HAD SUCCESSFUL NIGHTS WITH CELEBRITY PARTYS AND WILL CONTINUE.

WE ALSO ARE LOOKING FOR WOMAN WHO ARE WILLING TO LEARN HOW TO SERVE FLAIR.
IF YOU DO NOT HAVE FLAIR SKILLS WE WILL TRAIN.WE HAVE TALENTED STAFF WHO LOVE TO TEACH FLAIR

9 comments:

Anonymous said...

Was that listing written by Captain Caveman?

Bowery Boogie said...

are they really using the word flair..?

glamma said...

wtf is "flair?" do they seem in a general sense? do they mean fire? these guys sound like enormous Dbags.

EV Grieve said...

Per Wikipedia:

Flair bartending is the practice of bartenders entertaining guests, clientele or audiences with the manipulation of bar tools (e.g. cocktail shakers) and liquor bottles in tricky, dazzling ways. Used occasionally in cocktail bars, the action requires skills commonly associated with jugglers. It has become a sought-after talent among venue owners and marketers to help advertise a liquor product or the opening of a bar establishment. Competitions have been sponsored by liquor brands to attract flair bartenders, and some hospitality training companies hold courses to teach flair techniques.
Sometimes referred to as "extreme bartending", the word flair became popular among practitioners in the mid 1990s. Also used as a verb (e.g "to be flairing"), the word refers to any trickery used by a bartender in order to entertain guests while mixing a drink. Flair can include juggling, flipping (bottles, shakers), manipulating flaming liquors or even performing close-up magic tricks (also referred to as "bar-magic").

T.E.V.B. said...

How much flair are the bartenders expected to serve? 17 pieces?

Anonymous said...

Ok, seriously, how do you not know this? Flair is a technical term in bartending. It's also called trick bartending but the term flair is equally popular and newer. It's really hard and most serious bartenders oppose being show ponies but it sure does help with tips and gets you into high paying new years parties.

Philip said...

Jesus H. Christ, the last thing I want when I go have a drink is flair, circus sideshows, or whatever gimmicky bullshit these dudes are trying to push.

The above poster nailed it on the Captain Caveman. My take was the old SNL sketch with Tom Hanks on the Sabra "You Like, you Buy!" Shopping Network, kinda a distant, earlier cousin to Borat.

RgMania said...

Here I found some tools, like flair bottles, for flair bartending: http://www.rgmania.com/shop/bartending/

RgMania said...

bartending is my life! I love my bartending tools