We spotted this ad in this week's issue of New York magazine... it's for a new ABC series called "Don't Trust the B---- in Apt. 23." Apparently the show is about "the hilariously unpredictable antics of Chloe... the ultimate party girl with a heart of tarnished gold."
We then follow along as "Chloe navigates gritty city life with her street-smart solutions to a variety of everyday issues."
And the ad includes a relatively random list of local spots, such as Death & Co., perfect if you "need to console a friend after a bad breakup (when said breakup happened because you hooked up with her boyfriend)."
The hijinks continue at Saxon + Parole on the Bowery... because you spent all your money on shoes, you can't afford rent...but you want to check out a new restaurant... Advice? "Only go out with finance types so you can enjoy a delicious meal at that new must-check-out restaurant compliments of Mr. Big Shot."
And Jane's Sweet Buns makes an appearance...
If this still hasn't turned you off, then enjoy the trailer...
Not sure how ABC selected these places for inclusion in the print ad ... There is a notice reading "No celebrity endorsement implied." Probably a good thing.
Saw this and thought the same thing: Worst ad ever. Followed quickly by worst TV show name ever.
ReplyDeleteTo quote Alfred E. Neuman, "Ecch!"
ReplyDeleteYikes.
ReplyDeletethe whole first show is up on hulu
ReplyDeleteThe Bitch in Apt 23 Pilot
Lest anyone doubted that feminism is dead.
ReplyDeleteSATC was the Tyson right hook that sent the city staggering into the corner, unable to put up further defense.
ReplyDeleteApartment 23 is the uppercut that will put the lights out.
why are low rent nyc apts on tv always like huge? remember the friends apt? that place was ginormous.
ReplyDelete