Tuesday, April 25, 2017

Sandwicherie opens tomorrow (Wednesday!) on 4th Avenue



Sandwicherie New York opens Wednesday/tomorrow on the southeast corner of Fourth Avenue and 13th Street.

Here's more about them via their Facebook description:

Our aim is to give our customers a natural, healthy and vibrant lifestyle ... we strive to build our small family owned business one SANDWICH(erie) at a time.

We are committed to serving you fresh and healthy meals, coupled with a pleasant shopping experience and premium service. Operated by a seasoned and very talented team that consistently puts out chef-inspired or made to order salads and sandwiches that are packed with great flavor. Eye popping New York breakfasts and lunches that include healthy quinoa and wild rice bowls, fresh-pressed juices and a large assortment of bakery and desserts.

This is the second NYC location for Sandwicherie ... joining the outpost on 42nd Street near Grand Central. You can find their menu offerings with meat and vegan options here.

And this has been a challenging corner for businesses since the longtime deli was rent-hiked out of here in November 2012. The space has been home to Fresh & Co. and Pie Face in a little more than two years.
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8 comments:

  1. AnonymousApril 25, 2017 at 8:28 AM

    And not to be confused with "Make Sandwich" just two doors north.

    ReplyDelete
  2. GiovanniApril 25, 2017 at 9:06 AM

    I just saw that "Sandwiches" sign on the store on the next block yesterday and it's so generic I had to laugh. What's next. "Drink Water? "Lick Ice Cream?" "Chew Gum?" Hilarious. This simplified Design 2.0 nonsense has finally dumbed down branding to such an extent that any four year old could run an ad agency and make millions.

    ReplyDelete
  3. DrGeckoApril 25, 2017 at 10:20 AM

    So the deli was priced out and replaced by a high-priced deli.

    ReplyDelete
  4. AnonymousApril 25, 2017 at 10:42 AM

    Plastic sterile cookie cutter crap. It's a freaking sandwich... for clueless people working or studying around Union Square. Reminds me of the quick serve salad craze. Followed by the quick serve poke bowl craze.

    ReplyDelete
  5. AnonymousApril 25, 2017 at 10:45 AM

    Just occurred to me that I have press-release fatigue. I have lost all orientation when it comes to positive adjectives now. They just go right over my head now I am afraid.

    ReplyDelete
  6. AnonymousApril 25, 2017 at 11:59 AM

    What's a SANDWICH?

    ReplyDelete
  7. AnonymousApril 25, 2017 at 12:03 PM

    I just read their reviews for the original location: glowing reviews from people staying at the nearby Westin, meh to bad reviews from New Yorkers. I guess this one won't last long..

    ReplyDelete
  8. AnonymousApril 30, 2017 at 3:10 PM

    If they really are a small NYC family-owned sandwich shop, I'll eat there. There's a lot on their menu I'd be interested in. But if it's a family store from, let's say, California looking to expand their reach by breaking into the NYC market, then they can keep their sandwiches. I'll go elsewhere. Anyone know?

    ReplyDelete

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