Thursday, October 17, 2013

DF Mavens opening non-dairy ice cream outpost on St. Mark's Place and 2nd Avenue



That prime northwest corner space on Second Avenue and St. Mark's Place has a new tenant — a retail outpost of DF Mavens... as their tagline says, "The finest dairy-free ice cream in the world. Made in NYC."



Their dairy-free desserts have been available in various retail outlets ... though we believe that this is their first dedicated NYC storefront.

Eastside Bakery (.net?) closed down here at the end of April. And once upon a time, the space was home to the Gap in the late 1980s into the early 1990s.

DF Mavens will be arriving in 2014, per the sign.

Updated 10/18
This came up in the comments: Lula's is back open on East Sixth Street as of Aug. 3.

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18 comments:

  1. The Philosophical ZombieOctober 17, 2013 at 6:42 PM

    No "perservatives" - YUM!

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  2. AnonymousOctober 17, 2013 at 6:50 PM

    Why is the word "in" capitalized?

    ReplyDelete
  3. AnonymousOctober 17, 2013 at 10:13 PM

    No way this place makes it 6 months.

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  4. AnonymousOctober 17, 2013 at 10:29 PM

    Is it artisanal? Biscuit-flavored? Hoof optional?

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  5. JillOctober 17, 2013 at 10:35 PM

    This is the same as Stogo which I never liked. I miss Lula's.

    ReplyDelete
  6. Sara NowakOctober 17, 2013 at 11:47 PM

    Lula's is open!

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  7. AnonymousOctober 18, 2013 at 12:53 AM

    Buisnesses on this corner rarely last!!

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  8. AnonymousOctober 18, 2013 at 1:44 AM

    Pretty sure Lula's is still open. Was
    Just there tonight.

    ReplyDelete
  9. AnonymousOctober 18, 2013 at 7:32 AM

    I wish I could recall the lovely clothing store on that corner--acid washed jeans, neat rows of t-shirts in every color--but I've got a gap in my memory...

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  10. JillOctober 18, 2013 at 8:05 AM

    What! That is big news about Lulas. Going there tonight.

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  11. AnonymousOctober 18, 2013 at 8:08 AM

    6:50, it's like Elaine and Mr. Lipton's "Top of the muffin TO YOU!".

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  12. nygrumpOctober 18, 2013 at 8:57 AM

    If there is no dairy in it, it is not "ice cream" - its ice soy-shit.

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  13. 9:17 amOctober 18, 2013 at 9:17 AM

    By the time this opens, 'artisanal' would be so yesterday.

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  14. GojiraOctober 18, 2013 at 9:42 AM

    Gross.

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  15. AnonymousOctober 18, 2013 at 10:19 AM

    There aren't enough fat tourists from Mississippi to possibly make that place profitable.

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  16. AnonymousOctober 18, 2013 at 12:02 PM

    The place formerly known as Lula's is open and just as good as ever. They sell DF Mavens at Commodities and it's pretty good - better than Stogo's imo. Fun flavors, and doesn't taste 'healthy' at all. Excited to have another dairy free option in the neighborhood!

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  17. AnonymousOctober 20, 2013 at 12:45 PM

    I'm looking forward to this. Hope it's good. Been thinking of eliminating dairy from the diet, and ice cream would be about the only thing I miss....

    - East Villager

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  18. Scuba DivaOctober 21, 2013 at 12:38 AM

    DF Mavens is a really excellent allergy-conscious brand; I don't know if they can make it on this corner, but if they've got other products in the store, they might.

    As Anonymous 12:02 said, DF Mavens "doesn't taste 'healthy' at all." Last thing you want is healthy ice cream.

    ReplyDelete

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