Wednesday, February 19, 2025

A bar dedicated to women's sports is opening on the Bowery

Wilka's Sports Bar is opening soon at 241 Bowery between Stanton and Rivington.

The bar will be dedicated to broadcasting women's sports...
According to its website, this will be "a bold and vibrant space where women's sports take the spotlight. Inspired by the strength and unity of a wolf pack — 'Wilk' means wolf in Polish — Wilka's embodies a fresh start and a sense of togetherness."

Two friends (Melissa and Lauren) from the hospitality business are behind the venture. They "believe in the incredible power of women's sports to inspire, empower, and bring people together."

You can follow Wilka's Instagram account for updates.

Reuters reported in December that "major gains in television viewing and attendance at women's sports in 2024 will give way to expansion in 2025 as start-ups and established leagues alike look to take advantage of the surging interest..."

As a result, bars dedicated exclusively to women's sports have been opening around the country. The reported first was The Sports Bra in Portland, Ore.,  debuting in April 2022. 
 
Wilka's will be one of the city's first for women's sports. Athena Keke's is in the works for Clinton Hill.
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3 comments:

  1. #DONTEVERCALLMEBROFebruary 19, 2025 at 10:55 AM

    As soon as I saw this thread, I remembered this episode from the MTM show. Hey, it was the 70s! (:

    "The Mary Tyler Moore Show S7E04 What's Wrong with Swimming (October 16, 1976)"

    https://www.youtube.com/watch?v=X_GDgEzzmm8





    ReplyDelete
  2. TrixieFebruary 19, 2025 at 1:28 PM

    Hahaha, yes, great episode!

    ReplyDelete
    Replies
    1. #DONTEVERCALLMEBROFebruary 19, 2025 at 2:04 PM

      Yep:

      "Mary battles Lou to hire a female swimmer, B.J., as the station's sportscaster. When B.J. ends up only reporting on swimming and diving, ignoring important stories about local football and basketball, Mary must take responsibility for the situation."

      Delete

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