
Pure Green is getting a new roommate in its space on Second Avenue between 9th Street and 10th Street.
PlantMade, a cafe via plant-based chef Matthew Kenney, whose bio says that he is "crafting the future of food®," will be serving "artisanal coffee and plant-based pastries" inside the Pure Green space.
The Pure Green-PlantMade combo debuts today after a week of renovations...

Pure Green, which has multiple NYC locations, sells cold-pressed juices, smoothies and various bowls of açaí, opened last March in this new storefront. They originally shared space with Greecologies, whose menu included a variety of grass-fed yogurts as well as desserts, coffees and teas.
Kenney is also involved with 00 + Co. and Bar Verde a few blocks to the south on Second Avenue.
H/T Steven!
Previously on EV Grieve:
152 2nd Ave. storefront to yield a combo Greek yogurt and smoothie shop
I use to think there was more to life than fussing over food concepts, I see now that I was wrong.
ReplyDeleteWhat the hell have we been eating all these years?
ReplyDeleteKenney has Bar Verde, 00, and Arata on 2nd Ave between 2/3 Sts; recently he took over the Kona coffee place a few doors south, and NOW he's applying for a new liquor license for the Cucina Pesce space.
ReplyDeleteI call it an infestation. When do the "MK Food Court" arches go up over 2nd Ave?