Thursday, October 23, 2025

A Brussels-based nut-butter coffee bar is opening on the Bowery

Buddy Buddy, taking claim to being the world's first nut butter coffee bar, is making its foray into the U.S. with an outpost on the Bowery. 

Signage arrived yesterday for Buddy Buddy at 340 Bowery between Great Jones and Bond. (News of the lease came in January via TradedNY.)

Two life partners started the brand in Brussels in 2020 and expanded three years later with a café in Paris.

Per their website: "Today, our nut butters are available in over 500 retail locations across 10 countries — including Harrods in London and Erewhon in the U.S. — and our global community continues to grow." 

This is the storefront adjacent to Now Now NoHo, a micro-boutique hotel for solo travelers that opened this past spring. A cafe concept was expected in the retail space. 

No. 340 was The Whitehouse, a single-room hotel/flophouse for decades. This post has more about the new hotel and some history of the address.

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