An EVG reader asked if we had seen the stencils on the plywood at Ben Shaoul's incoming luxury condos on Houston and Orchard...
Residences ... culture & cuisine... It's part of the branding for the building, which will include a two-level Equinox (gym). The 196 Orchard website includes a 46-page digital publication/advertorial called "The Orchard Review." (You can access it here.)
Turn-of-the-century tenements with patina facades house biodynamic wine stores. The corner slice joint rubs elbows with the starred cuisine of Wildair and Contra. And a perfect date night is sharing a Katz's pastrami followed by a scoop of black sesame from Il Laboratorio del Gelato.
Anyway, the available condos here in the 11-story, 94-unit building range from a 551-square-foot studio for $1.075 million to a 2,069-square-foot three-bedroom, three-and-a-half bathroom apartment asking $5.995 million.
Work is still in the foundation stage, as a look through the blogger portals show...
Sales for the residences launched back in September. A few weeks ago, the Lo-Down asked a Ben Shaoul spokesperson how sales were going here. The response: "While sales have been robust with multiple units placed under contract since launching sales in mid-Fall of 2016, the Sponsor is not disclosing specific figures at this time."
Previously on EV Grieve:
Making way for Ben Shaoul's new retail-residential complex on East Houston
Katz's is now the last business on East Houston between Ludlow and Orchard
Send a salami to your boy next door in the condo
Sorry I dont want to smell my date's farts, reeking of Garlic afterwards.
ReplyDeleteMom, dad, look for just $1.2 mil I can just roll out of bed for a slice!
ReplyDeletethe Sponsor is not disclosing specific figures at this time." HIlarious. Except for Harlem, sales in Manhattan are soft and luxury sales are way down. Even the Hamptons market has collapsed. I passed by one of Ben Shaouls recent condo conversions (The Illumina on 23rd St )and it looks empty at night, He converted a rental building to condos but the apartments are tiny and the Manhattan market is glutted. Hopefully this thing never gets built.
ReplyDeleteI want to find a magic lamp with a genie, and if I did my one wish would be to make every single developer and every single copywriter for their drecky buildings disappear.
ReplyDeleteNah, I'd wish for a Billion bucks to zoom out of this crazy fcken neighborhood.
ReplyDelete