Wednesday, May 13, 2026

The East Village Sephora opens on Friday

The Sephora outpost opens Friday on the NE corner of Third Avenue and St. Mark's Place. 

Here's part of a promo for opening weekend...
Hours for the beauty retailer: Monday-Saturday from 9 a.m. to 8 p.m.; 10 a.m. to 6 p.m. on Sundays. 

Some history from EVG reporting here... in November 2017, the commercial and residential real estate firm Real Estate Equities Corporation (REEC) picked up the 99-year leasehold for the assemblage on this NW corner for nearly $150 million. 

The Gabay family had owned the buildings for generations. The previous buildings, which included retail tenants such as Korilla BBQ, the Continental, and McDonald's, were demolished in the summer of 2019 to make way for an office building.
The building's size caused a lot of drama (flashback), and work was stopped for 10 months in 2021 when Madison Capital Realty tried to foreclose on the property.

Foundation work finally started in late August 2022 — after crews and equipment were assembled here in the summer of 2020

Sephora is the first retail tenant here, in a lease deal announced last September.

No word on what office tenants may be coming to what became a 9-story building.

6 comments:

  1. The demise of the EV becomes more apparent with the rise of yet another tombstone.

    ReplyDelete
    Replies
    1. Do I hope there's a flashmob and pushback from the community on opening day? Nope, not me!

      Delete
    2. I do not wish unsavory things to happen repeatedly at this location. No way. Do not.

      Delete
  2. At least it is not a Starbucks.

    ReplyDelete
  3. One slice from St. Mark's Pizza and a beer & a shot at Continental > One Million Sephoras.

    ReplyDelete

Your remarks and lively debates are welcome, whether supportive or critical of the views herein. Your articulate, well-informed remarks that are relevant to an article are welcome.

However, commentary that is intended to "flame" or attack, that contains violence, racist comments and potential libel will not be published. Facts are helpful.

If you'd like to make personal attacks and libelous claims against people and businesses, then you may do so on your own social media accounts. Also, comments predicting when a new business will close ("I give it six weeks") will not be approved.