Yep, here it is on Third Avenue and East 12th Street… in the former New Amici Pizza space …
Here's more about Funkiberry from their website: "Funkiberry is the land of endless yogurt possibilities, where you rule the portions, the choices and the scene."
Anyway, it certainly is a colorful sign… likely the brightest and most-distracting sign/ad since GNC's Giant Pink Sports Bra ad graced our presence above the Pourhouse in 2012…
Previously on EV Grieve:
Stuff that you can't make up: More FroYo for the East Village
Ghost signage uncovered on Third Avenue and East 12th Street
DOUBLE ghost signage discovered at 88 3rd Ave.
13 comments:
Needs nonsense umlauts. "fünkįbërrï" would please me.
A sign that is unabashedly plastic, garish and infantile. Perfect for NYU students.
Well, at least it's "premium" frozen yogurt... (?!?)
will the "funk" in funkiberry be a liquor license?
Please tell me they'll be selling cocaine and pot, because they are at least three years too late on this whole Pinkberry rip-off business.
And continuing in the grand tradition of the new "hip" signage going up everywhere, it looks like Shit-tyberry. Seriously, that kind of sign should only be used at nursery schools or daycare centers.
FINALLY a frozen yogurt shop in the East Village. There has been such a glaring shortage! Great business idea!
Another East Village fro-yo shop? Get the funk outta here!
looks like the Nikki Minaj of signage
I'm so disappointed, I had hoped this location would house a Bubble Tea shop or a $1 slice place.
Another example of the "infantile" trend in marketing to the Peter Pan generation.
how about everybody complaining pay the rent and make it into what you want?
Anonymouse said:
"how about everybody complaining pay the rent and make it into what you want?" We're way too smart to pay those exaggerated rents. A 20 second calculation will reveal that only the most optimistic expectations will cover expenses. You don't start a business using the most optimistic expectations. You'll be closing in a couple of months, losing your dollars and your dreams.
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