Workers removed the East Village Cheese sign today here on Seventh Street between First Avenue and Second Avenue... Derek Berg shared these photos...
A clothing boutique will be taking over the space, per a source on the block.
The cheesemonger closed in early December after two-plus years at this address. More background on the Cheese drama here.
7 comments:
Oh, I recognize the older man observing the de-cheesing. He's been doing his rounds for decades.
Cheesemonger. I needed a laugh today.
Another EV institution that took the long slide down to eventually be wiped out by predatory capitalism's surreal rents. The choices in this city are more suburbanized, corporate and bland than ever, a great loss to all this city and the neighborhood once stood for. The melting pot of people and experiences, with so many choices and chances to learn about all that is "other," is gone. This is now the isle of the 1% with a serving class that rings it. The sad thing is they all came looking for the NYC that once was, and are marketed to and trained by corporate media to believe that the milquetoast landscape of the reassuringly bland and totally "curated" by marketers, consumerist oriented culture is the height of what they are supposed to strive for. Woe betide US.
Anon@11:16 AM. "Predatory capitalism"? You clearly haven't followed the series of posts on EV Grieve over many months about the decline of East Village Cheese. There were no doubt economic reasons why they left Third Avenue, but once on East 7th Street the slide downwards was the making of the owners themselves. There is no point in going through the complete litany of reasons posted here--but a few, that I agree with were: hours of operation, failure to accept credit and / or debit cards (I am continually astounded at the number of shops--mostly "fast" food that now are cashless), and, perhaps most importantly of all--a sharp decline in the quality of the merchandise (cheeses and prepared foods) that they offered. The reasons for the closure seem to me to have been of the owners' own making.
11:16AM hit every box in the checklist. Was NYU mentioned? Most have been an oversight.
Anon@12:49 PM Could you please elaborate on why you think NYU should have been listed as a reason for the closing of East Village Cheese? I've reread Anon@11:16 AM, and I find the post has little to do with this particular shop. The verbal rampage about the lost "community" where we learned from one another, etc. has really nothing to do with what happened to this store.
It has everything to do with it, 2:39. Decline of this once-vital shop is part of the ongoing transformation from actual functioning "village" to bland, quasi-suburban luxury shopping mall.
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