Saturday, November 17, 2018

[Updated] The First & First Finest Deli is no longer called that

I don't know when this signage switcheroo happened... in any event, the MTA-stop-friendly First & First Finest Deli at 18 First Ave. between First Street and Second Street is now a very noticeable...



...Food U Desiere 3. (Not sure if this is supposed to be Food U Desire 3. There are other Food U Desire locations in NYC, as the 3 would suggest.)

Anyway, if anyone has any Food U Desiere 3 inside information, please leave a detailed comment. (Same phone number, same employees.)

The space was Roger's Garden, which was rehabbed back in 2011...



Updated 11/19

The sign now reads Food U Desire 3... got rid of that extra e

10 comments:

JQ LLC said...

I looked up the meaning of the word but google insisted if I meant desire.

JQ LLC said...

Reasons to be cheerful didn't have a part 1 or 2 I think.

https://www.youtube.com/watch?v=qcjh1a9Yoao

Anonymous said...

I thought maybe it was supposed to be Food You Deserve, which could be amusing.

Giovanni said...

I hear their delicious tossed salads come with a free happy ending.

Anonymous said...

It does give it a French twist, regardless of meaning.

JQ LLC said...

Food you deride.

Anonymous said...

The bodega on Stanton and Ridge is also called Food You Desire. Some of the employees go back and forth between the locations.

Anonymous said...

Once met and hooked up with a "woman" named Desiere at Coney Island High, same experience Begbie had from Trainspotting. Experience taught me not to drink too much alone when wallowing in my sorrows. Oh what a night.

Anonymous said...

It’s a shame cause First and First was the perfect name!!

Anonymous said...

A better name would have been Nexus of the Universe(free delivery!).