At 20 Pine: Oh, my achin' back...

During my guest stint at Curbed last week, I wrote a post on 20 Pine, the big-ass condo conversion that's been taking a looooooong time to get condoized in the Financial District. Anyway, I have the occasion to pass by the place just about every work day. And the 20 Pine sign gives me pause nearly every time.



Hold on. "Hey, lady, could you please move from the..." Oh. She's part of the ad. Poor dear, given her posture, she must have neck and lower back pain. Is this really the best image to help sell a luxury property?

Oh. As for big-ass (classy me), this is what I mean:



And it's, uh, big-assier in person.