Historic La Salle Academy attacked by viral marketing campaign

Ah, yes — the La Salle Academy, at Second Avenue and Second Street, recently celebrated its 160th anniversary.

But can it survive an attack by Sony's big blowupalooza coming this holiday season — "2012"?






A reader, who passed along the last photo in this set, is not impressed by the ad: "It's covering a big portion of the corner and it's really bad. They try to make it look like it was defaced, but it's not."