Monday, July 29, 2024

The J. Crew-Jack's Coffee combo has opened in NoHo

Multiple readers pointed out that the J. Crew opened this past Thursday on the SE corner of Lafayette and Bond. (We first noted the signage alert in May 2023.) 

According to WWD, this JC is "primarily focused on the brand's men’s collection but with some space for select women's items." This outpost includes a Jack's Coffee branch.

This debut comes after the bespoke J. Crew men's shop with a coffee shop on the SW corner of the Bowery and Bleecker closed at the end of 2023 after 15 months. 

Back to WWD
Over the last several years J. Crew, amid difficult sales trends, cut its store count almost in half, from more than 200 to about 112. But in a December 2023 interview with WWD, J. Crew Group chief executive officer Libby Wadle underscored the importance of brick-and-mortar stores, saying, "The best representation of the brand needs to be in the stores. It's how we are merchandising the stores today. It’s how we are thinking about investment in our stores. We have a smaller footprint, but these stores are in our best markets. We will invest in them to make sure they feel really fresh."

No comments: