SantaCon is scheduled for Saturday... ahead of that, DiMassimo Goldstein, an NYC-based ad agency, along with Crew Cuts, a broadcasting and media production company, launched a #SitOutSantaCon campaign. (The website notes that the campaign is also brought to you by "Decent People Everywhere.")
And there's a video, described this way:
This year, tens of thousands of people will flood the streets for SantaCon in cities across America. Like every year, adults will see overserved Santas, inebriated elves and reckless Rudolphs.
But what will the children see?
The #SitOutSantaCon website features a variety of posters and GIFs to share...
Not taking part in SantaCon is one thing. It's a choice. One problem with SantaCon, depending on where you are, is that you don't have much of a choice of being surrounded by it if you decide to venture outdoors.
As Jason Gilbert wrote for the Times in 2013 (in calling for a ban):
Perhaps most distressing about SantaCon is its size and the way that it shuts down and befouls dozens of blocks. Any East Villager (I am one) can tell you that the event makes doing absolutely anything beyond one’s front stoop an impossibility, unless you own swamp waders and a riot shield.
And...
For a New York City event of its size, however, SantaCon is distinctive, and arguably impressive, in that it contributes absolutely zero value — cultural, artistic, aesthetic, diversionary, culinary or political — to its host neighborhood. Quite simply, SantaCon is a parasite.
As for SantaCon 2017, organizers have yet to divulge what neighborhoods they'll congregate in this year.