Saturday, February 14, 2026

Sephora announces itself on the gateway to the East Village

The Sephora signage/brandage arrived yesterday on the NE corner of St. Mark's Place and Third Avenue — an intersection that some say is the gateway to the East Village. 

The Paris-based multinational retailer of personal care and beauty products will have 7,800-square feet of space here...
As previously reported, the mall-friendly Sephora signed a lease here at the base of the 9-story office building this past September. (TRD had the news first.) 

Meanwhile, there haven't been any updates about any tenants leasing the office space, which was reportedly built on spec. 

Crews and equipment were assembled here in the summer of 2020 to start on the foundation — a process that ultimately didn't get underway until 2022. 

H/T Andy Reynolds!

P.S. 

The sign has already been tagged...

23 comments:

Scuba Diva said...

There goes the neighborhood…

JK said...

This is unacceptable. What’s next, a Gap? If that happens I’m moving. Literally.

hywel dda said...

Over-Priced Needless Consumer Nonsense for $500, please Alex.

Scuba Diva said...

We already had a Gap, back in the 80s; where were you? https://evgrieve.com/2010/01/when-gap-moved-into-east-village.html

2ndAvenueSilverPanther said...

That's EXACTLY what a lot of folks said before a Gap opened on the NW corner of 2nd & St Marks - about 30 years ago.

Shadowwhispers said...

Now it can go away.

Trixie said...

We already had a GAP many years ago, on Saint Marks and Second Avenue.

hywel dda said...

We already HAD a Gap. NW corner of 2nd Ave & St Marks. It lasted a few years & quietly faded away. Current tenants of the space sell something Asian but I haven't a clue what it is.

peterw said...

There was a Gap on St Marks. Can't remember when it closed

NYC REAL ESTATE INSIDER TALK said...

There was a Gap on the northwest corner of St. Marks and Second Ave from 1988-2001

Pat said...

There was a Gap store there 1988.

seedyfilmz said...

Y’all get that’s the joke JK is making right?

fierce prey said...

I wish it was ulta - I hate having to go up to herald square for my fancy hair stuff.

annon said...

There’s an Ulta in the Bed Bath and Beyond on 6th Ave.

Anonymous said...

I remember the Gap supported Cyndi and Billy for Kinky Boots. Loved walking past the graphics in the windows on my way to McSorley's 🍻

Mark said...

Worse things have happened to the EV. I welcome this location as a nearby resident because I won't have to travel to overcrowded Union Square & insanely overcrowded SoHo if I need something from there. Bring it on.

penny arcade said...

The signage is ugly and tine deaf to the EV...3rd ave and St Mark's IS the gateway to the EV and has been for decades. The building itself took no notes from the surrounding architecture, Ugh.

Annie said...

This is so depressing.

EVB said...

Eve Beauty next to the Strand has the brands -- R+Co, Oribe, Moroccanoil, etc

bill said...

Bed Bath and Beyond went bankrupt in 2023 and closed its 6th Avenue location.

Shadowwhispers said...

Trade it in for a 7-11

Adrian K said...

And-- according to JFK,-- in the 1960s, we also had missile Gap.

Kelleyann 2 said...

I’d prefer a Hanro store