Showing posts with label Boris & Horton. Show all posts
Showing posts with label Boris & Horton. Show all posts

Wednesday, December 4, 2024

That's a wrap for now at Boris & Horton

Photos by Steven 

ICYMI... Boris & Horton has wrapped up its nearly seven-year-run on the NW corner of Avenue A and 12th Street, shutting down as expected this past weekend. 

For now, paper covers the double storefront here, which was the city's first dog cafe.

Earlier last month, ownership (daughter-father Logan Mikhly and Coppy Holzman) posted notices that they would close at the end of November. This development happened even after a successful crowdfunding campaign and a newly enacted subscription plan earlier this year. 

From an Instagram post on Nov. 11: 
Despite these efforts, we've experienced a significant drop in our monthly subscriptions, with almost 90% churn, and our sales are slightly down compared to last year when we initially made the difficult decision to close. 
Mikhly and Holzman said they've previously met with potential suitors but have yet to close a deal. Last week, they wrote: "we're hopeful that one of our customers will be taking over and reopening in 2025." 

However, the retail space remains on the rental market.

Wednesday, November 27, 2024

Final week for Boris & Horton?

Photo by Stacie Joy 

Boris & Horton is done to its last few days on the NW corner of Avenue A and 12th Street. Or are they?

In announcing their schedule this last week on Instagram, they wrote: "we're hopeful that one of our customers will be taking over and reopening in 2025." 

This has been the home to the city's first dog cafe for the past six-plus years.

Earlier this month, ownership (daughter-father Logan Mikhly and Coppy Holzman) posted notices that they would close at the end of November. This development happened even after a successful crowdfunding campaign and a newly enacted subscription plan earlier this year. 

From an Instagram post on Nov. 11: 
Despite these efforts, we've experienced a significant drop in our monthly subscriptions, with almost 90% churn, and our sales are slightly down compared to last year when we initially made the difficult decision to close. 
Mikhly and Holzman said they've previously met with potential suitors but have yet to close a deal. 

The retail space remains on the rental market. 

Still, it sounds like they are keeping the faith this Thanksgiving week...

Monday, November 18, 2024

The retail space housing NYC's first dog cafe, Boris & Horton, is for rent on Avenue A

Top photo by Stacie Joy

The retail space at 197 Avenue A on the NW corner of 12th Street is now on the rental market. 

This has been the home for the past six-plus years to Boris & Horton, the city's first dog cafe. 

Early last week, ownership (daughter-father Logan Mikhly and Coppy Holzman) posted notices that they would close at the month's end. This development comes even after a successful crowdfunding campaign and a newly enacted subscription plan earlier this year. 

From an Instagram post on Nov. 11: 
Despite these efforts, we've experienced a significant drop in our monthly subscriptions, with almost 90% churn, and our sales are slightly down compared to last year when we initially made the difficult decision to close. 
Last Wednesday, the retail listing arrived on Loopnet. (REQCE is the broker.) The asking rent for the 3,000-square-foot space (as you may recall, B&H expanded and combined storefronts in 2018) is available upon request...
In the initial Instagram post, Mikhly and Holzman said they've met with potential suitors but have yet to close a deal. 

Unless a new suitor arrives ASAP, Boris & Horton will shut down at the end of next week.

Tuesday, November 12, 2024

Boris & Horton preparing to close East Village cafe at the end of the month

Photos and reporting by Stacie Joy 

At Boris & Horton on the NW corner of Avenue A and 12th Street, management has posted notices that NYC's first dog cafe will be closing at the end of the month... they're also asking for any job leads for their staff...
Nine months after a successful crowdfunding campaign and newly enacted subscription plan, Boris & Horton announced that it would have to close unless it found a buyer for the business. 

In an Instagram post on Friday, daughter-father co-owners Logan Mikhly and Coppy Holzman stated that the financial challenges returned even with hiring additional staffing and enhancing events. 
"Despite these efforts, we've experienced a significant drop in our monthly subscriptions, with almost 90% churn, and our sales are slightly down compared to last year when we initially made the difficult decision to close.
We reached out for more details.

"We've decided not to do press and just work on connecting with potential buyers or closing down," Mikhly told us. She promised to keep us posted if there were any updates. 

The space was pretty mellow late yesterday afternoon...
Following a customer fundraiser, Mikhly and Holzman reopened the Avenue A location in March after a deep clean and reorganization. They announced they had hired a general manager and an events manager and updated the HVAC system and refrigeration.