Wagamama clears out of the East Village

As reported back on Friday, Wagamama was shutting down its East Village location after service that day...

On Saturday, workers were cleaning out this outpost of the British-Asian fusion chain...





Wagamama didn't provide a reason behind the closure here on Third Avenue at 11th Street. The restaurant opened in this freshly renovated space (ex M2M) in October 2017.



In the comments Friday, several EVG readers cited poor service from a disinterested staff at this location. One reader referred to Wagamama as a "Pan-Asian Houlihan's."

Wagamama launched in London in 1992 ... and there are now nearly 200 locations in 27 countries.

Previously on EV Grieve:
55 Third Ave. sells for $57 million — AGAIN

Someone actually paid $57 million for this East Village building

Reimagining this 12-story East Village building, now on the market

NY Copy & Printing forced out of longtime E. 11th St. home, opening second location on E. 7th St.

Danny Meyer's Union Square Hospitality Group planning Martina for 55 3rd Ave.

A few details about the Wagamama coming to 3rd Avenue

Wagamama is closing its East Village location

After nearly 18 months in business, Wagamama is shutting down its East Village location.

This outpost of the London-based chain that serves Japanese-inspired cuisine opened on the corner of Third Avenue and 11th Street in October 2017.

Here's the message posted to the Wagamama website: "As of april 12 we will [be] closing our doors. we wanted to say thank you, east village for being our neighbor. don’t worry, you can get your noodle fix at either our location on 25th and 5th or our newest location at 39th and 3rd. we look forward to seeing you soon."

On the surface, this seems to be a bit of a surprise: a well-known restaurant brand opening in a location surrounded by a large college population (NYU, Cooper Union, the New School) in a well-travelled corridor. (Not exactly a sleepy side street.)

This closure comes several weeks after Wagamama's 11th Street building mate Martina bid farewell to their space. Danny Meyer's attempt at a quick-serve pizzeria opened in August 2017.





In 2014, this previously rather drab and dormy-looking residential building received a facelift and rebranding to become more luxurious with rents going upwards of $10k a month.

The retail spaces underwent a major rehab after M2M closed here back in February 2017.


[EVG photo from June 2017]

Meanwhile, the Smith appears to still be doing big business in this complex.

Previously on EV Grieve:
55 Third Ave. sells for $57 million — AGAIN

Someone actually paid $57 million for this East Village building

Reimagining this 12-story East Village building, now on the market

NY Copy & Printing forced out of longtime E. 11th St. home, opening second location on E. 7th St.

Danny Meyer's Union Square Hospitality Group planning Martina for 55 3rd Ave.

A few details about the Wagamama coming to 3rd Avenue

Wagamama opens Oct. 4 on 3rd Avenue

Signage is up in the windows at Wagamama, announcing an Oct. 4 opening date here on 11th Street at Third Avenue...



This is the second NYC location for the London-based restaurant that serves Japanese-inspired cuisine. (You can find their menu here.)

And here's a look inside the space the other day...





Thanks to Vinny & O for the top two pics!

Previously on EV Grieve:
A few details about the Wagamama coming to 3rd Avenue

Board watch and reveal at incoming Wagamama on 3rd Avenue

[EVG photo from July]

Those Wagamama-branded boards in the windows at 55 Third Ave. at 11th Street have been removed... providing an interior reveal for the second NYC location of Wagamama ...



Thanks to Vinny & O for the photos...



Still no word on an opening date for the London-based chain of fast-casual Japanese restaurants. (Looking like late September, early October.) When they do open, their hours will be Monday-Thursday 11 a.m. to 11 p.m. and until midnight on Friday. The weekend hours will be 10 a.m. to midnight on Saturday; until 11 p.m. on Sunday. You can find their menu full of noodles, rice and curry (and more) here.

The retail space in this former dorm-looking building also houses Martina, the pizzeria from Danny Meyer's Union Square Hospitality Group, which opened on Aug. 19.

Previously on EV Grieve:
A few details about the Wagamama coming to 3rd Avenue

Wagamama says hello on 3rd Avenue

Yesterday, workers dropped the plywood at 55 Third Ave. at 11th Street... revealing [drumrolling]...



Wagamama/ramen coming soon signage...



As previously reported, Wagamama, the London-based chain of Japanese restaurants, is opening an East Village location. This will be the second Wagamama in NYC; the company has nearly 150 worldwide. There isn't any mention of an opening date just yet on the Wagamama website or social media properties. (They are currently hiring cooks and servers.)

Updated noon: A tipster says they are shooting for an October opening.

You can find their menu full of noodles, rice and curry (and more) here.

...and, as a bonus, right around the corner on 11th Street — the finished M-A-R-T-I-N-A...



Previously on EV Grieve:
A few details about the Wagamama coming to 3rd Avenue

[Updated] M2M is closing this weekend on 3rd Avenue

M2M, the Asian convenient store that opened in 2002 on Third Avenue at 11th Street, is closing tomorrow, workers confirmed.

The closure was expected at some point early this year after Wagamama, the London-based chain of Japanese restaurants, signed a lease last summer for a retail space here at 55 Third Ave., aka Eleventh and Third, the 12-floor, recently luxurified building.

In 2014, these commercial spaces hit the market for $25.5 million. The listing at the time noted that M2M's lease was up in 2017. (Next door, The Smith's lease is through 2027.)

Last summer, an EVG reader said that an M2M worker divulged that the grocery would be moving when the lease was up. "The employee was very talkative about it. Said it was going to be within five blocks of the original store and probably going to be bigger. Still trying to figure out their likely spot because of limited spaces that size in the area."

So far, there aren't any signs up in the store about either a closure or relocation. A worker was noncommittal about a move, only saying that the store was closing.

As for Wagamama, there hasn't been any announcement about when they open in this location. (They were up for a beer-wine license via CB3 last fall.) The first NYC Wagamama — there are more than 140 worldwide — opened in November on Fifth Avenue at 26th Street.

H/T Steven!

Updated 2/19

Check out this post for news on where M2M is relocating.

A few details about the Wagamama coming to 3rd Avenue

[EVG file photo]

As previously reported, Wagamama, the London-based chain of Japanese restaurants, is coming to 55 Third Ave.

The applicants opening this location are on CB3's SLA committee docket this month for a beer-wine license. (This item, however, will NOT be heard during Monday's meeting.)

The questionnaire (PDF!) on file at the CB3 website offers a few details about the space.

For starters, the hours will be 11 a.m. to midnight daily. In addition, it looks to be a decent-size food space with 23 tables seating 93 patrons plus "12 stools by food counter." There is also a bar with 19 stools, per the questionnaire. (This Wagamama will also employ 40 people, the documents show.)

This will be the second Wagamama location in Manhattan. The first is opening on Fifth Avenue in a 3-story space overlooking Madison Square Park.

The Japanese-inspired, London-based chain of pan-Asian casual eateries (as the Post put it) has 140 locations around the world.

The current tenant, M2M, the Asian grocery that opened in 2002 here at the corner of 11th Street, is expected to relocate in the neighborhood when the lease is up early next year. No word when Wagamama might open then.

Reader report: M2M to move; Wagamama on the way

Back in June, the Commercial Observer reported that Wagamama, the London-based chain of Japanese restaurants, signed a lease for a retail space at 55 Third Ave., aka Eleventh and Third, the 12-floor building that recently went through a luxurious upgrade.

No 55, which is between 10th Street and 11th Street, is currently home to two retail tenants: M2M, the Asian grocery that opened in 2002, and The Smith. Reps for both businesses said that they were not closing, as Gothamist reported at the time. (The Observer article didn't mention which business would be departing.)

In 2014, these commercial spaces hit the market for $25.5 million. The listing at the time noted that M2M's lease was up in 2017. (The Smith's lease is through 2027.)

Now, an EVG reader says that an M2M worker divulged that the grocery would be moving when the lease is up. "The employee was very talkative about it. Said it was going to be within five blocks of the original store and probably going to be bigger. Still trying to figure out their likely spot because of limited spaces that size in the area."

Hmm. First, it's nice to hear that M2M will be sticking around the area. So what are some possible landing spots?

Here are two: 1) The former Met Foods on Third Avenue between 16th Street and 17th Street and 2) The former Capital One® branch on the southeast corner of Third Avenue and 14th Street.

Your guesses?

Meanwhile, Wagamama was on CB3's SLA docket for a beer-wine license this month. However, Wagamama has withdrawn from the proceedings this time around.