While there were those among us who thought this might be in the "guy-looking-for-a-girlfriend" guy orbit, we are assured that this is quite legitimate.
So far, there has been a lot of interested participants contact the number after seeing the flyers (and our post!), according to a rep for the production.
"The flyer was intentionally a little vague to not reveal too much about the project — it's in early stages of development with Imagine and Talos Films," the rep said.
They're now actively casting for the documentary series that seeks to "authentically capture love and sex across 10th Street."
"We’re looking for folks from all walks of life, in all kinds of stages of partnership," the rep said.
And why this street?
"We picked 10th Street because it’s such a culturally and socioeconomically diverse cross section of the city, the battleground of the gay rights movement, and — anecdotally — a place where a lot of hookups/breakups/makeups take place!"
The email: tenthstreet@talosfilms.com