You've likely seen an array of letters posted around the East Village... the top one (
thanks Stacie Joy!) is taped to the bear outside Josie's on Sixth Street between Avenue A and Avenue B... the one below (
thanks Robert Miner!) is outside Ninth Street Espresso at Avenue C... (you may click on the images for more detail)...
There are other variations, like one outside Mast on Avenue A and another near Juicy Lucy the next block up the Avenue. Some namecheck East Village businesses and at least one is signed by EVQ (East Village Queen).