Friday, October 5, 2012
Have you noticed how beat up the corner of the Loews Village VII marquee is? Looks as if a truck ran into it.
I hadn't. I guess I normally walk on the other side of Third Avenue here at East 11th Street to either a) avoid the bros at Village Pourhouse or b) the construction along 74-84 Third Ave. (despite the tempting blogger portals).
Plus, I hate this theater. I'd rather stand in line two hours at the Rite Aid on First Avenue and East Fifth Street. (Which I think I have ...) The last time that I saw a movie here ("Congo" in 1995?), I was the only person in the auditorium who didn't order nachos. (OK, I was there in the spring. Saw something kind of dumb.)
Plus, well, the place just sucks. Yes? No?
And this is how Cinema Treasure announced the theater's arrival in 1991: "With funkier offerings at other East Village theaters such as the Village East and Cinema Village, Loews opened this multiplex with more mainstream fare in mind for a gentrifying neighborhood."
For details on what stood on this corner before, check out theses posts at Jeremiah's Vanishing New York here ... and here.