It's a marketing brochure for 166 Second Avenue between East 10th Street and East 11th Street ... it isn't dated, but I'd put it around the mid-to-late 1920s.
Here's how Warren Hall was being marketed...
Location: "In the heart of the old aristocratic Stuyvesant and Astor Place section, a new and distinctive residential neighborhood is rapidly spring up. This district, so rich in City tradition, is once more coming into prominence as a desirable location for the modern home."
Sounds nice. But what about the traffic?
"The congested state of New York's transportation will never become a menace to residents of WARREN HALL. Within two blocks is the Astor Place Place station of the Fourth Avenue Subway, the 9th Street station of the Third Avenue Elevated and any number of surface lines leading in all directions."
And all this cost a fortune for the times, really. Look at the rent.
The least-expensive apartment was the two-room home on the third floor for $700 (
Interestingly, the brochure notes that "the building will be completed in October, 1929" — right in time for the Stock Market Crash! Wonder how that hurt the move-in rate.
166 Second Avenue isn't called Warren Hall anymore... still a fine home. Here's a description of the building on Streeteasy ... interesting to see how it is being marketed circa 2009 (pre Nicoletta!) or so:
This is a dangerous location for food lovers! Blackhound bakery is right downstairs and the famous Veselka Polish diner is one block away. You can sit out front and enjoy your iced coffee at Dunkin Donuts before heading across the street to take advantage of the twice weekly farmers market.
The four active listings range in price between $2,700 to $8,400.