Wednesday, November 30, 2011

Behold the future of 74-84 Third Ave.

As we first reported, the stretch of 74-84 Third Ave. has been cleared out, with Nevada Smith's moving on after Sunday.

Our sources said that a large apartment building would go on this site. According to Nevada Smith's goodbye-for-now message: "Our old home's almost done now with developers poised to demolish most of the block and replace our place, and yours, with a new luxury apartment block."

We're waiting for renderings of this new monstrosity ... Meanwhile, RFK (via PDF) is peddling the retail space. Here's what we're looking at...

That's likely a generic rendering. (Where's the theater? Unless that will eventually be a goner too.) Regardless, it's a large retail space — more than 13,000 square feet. This space anchors what RKF describes as a 126,000 square-foot building featuring studio, one-bedroom and two-bedroom residences.

Hope that the apartments have good soundproofing!

Compare this with how this stretch of Third Avenue looked in the late 1970s at Jeremiah's Vanishing New York.

Previously on EV Grieve:
Those persistent rumors about 74-76 Third Avenue and the future of Nevada Smith's

The East Village will lose a parking lot and gain an apartment building


Jeremiah Moss said...

holy shit is right. what a beast.

abrod said...

Anyone who's ever been to White Plains, up there in westchester, should find this familiar. What is this, a fuckin suburb?

Stedman said...

Those windows will be hell to clean.

Truly hideous...

AC said...

Does Murray Hill know that it's missing an apartment building?

Laura Goggin Photography said...

How hideous. Is there really no imaginative architecture anymore? Must everything be a giant fugly prison block?

Speaking of corners, although not in the EV, the SW corner of Spring & Thompson (a two-story brick building where there used to be a swirly black and white mural) is going to be torn down for more luxury condos.

Anonymous said...

It's amazing how Manhattan real estate values continue to boom while everywhere (or almost everywhere - including Queens) else values are crashing.

With the massive bailouts of financial institutions (many based in NYC) by the federal govt - I have to think that a lot of the money supposedly intended to 'trickle down' to the public has INSTEAD ended up in private hands via "bonuses" and whatnot with these people plowing their ill-gotten gains into Manhattan real estate.

And now the US govt is about to bail out European banks - so there will be another pool of billionaires to hide money in NYC real estate.

I mean seriously, where is all this money propping up the Manhattan real estate market coming from?