That prime northwest corner space on Second Avenue and St. Mark's Place has a new tenant — a retail outpost of DF Mavens... as their tagline says, "The finest dairy-free ice cream in the world. Made in NYC."
Their dairy-free desserts have been available in various retail outlets ... though we believe that this is their first dedicated NYC storefront.
Eastside Bakery (.net?) closed down here at the end of April. And once upon a time, the space was home to the Gap in the late 1980s into the early 1990s.
DF Mavens will be arriving in 2014, per the sign.
Updated 10/18
This came up in the comments: Lula's is back open on East Sixth Street as of Aug. 3.
18 comments:
No "perservatives" - YUM!
Why is the word "in" capitalized?
No way this place makes it 6 months.
Is it artisanal? Biscuit-flavored? Hoof optional?
This is the same as Stogo which I never liked. I miss Lula's.
Lula's is open!
Buisnesses on this corner rarely last!!
Pretty sure Lula's is still open. Was
Just there tonight.
I wish I could recall the lovely clothing store on that corner--acid washed jeans, neat rows of t-shirts in every color--but I've got a gap in my memory...
What! That is big news about Lulas. Going there tonight.
6:50, it's like Elaine and Mr. Lipton's "Top of the muffin TO YOU!".
If there is no dairy in it, it is not "ice cream" - its ice soy-shit.
By the time this opens, 'artisanal' would be so yesterday.
Gross.
There aren't enough fat tourists from Mississippi to possibly make that place profitable.
The place formerly known as Lula's is open and just as good as ever. They sell DF Mavens at Commodities and it's pretty good - better than Stogo's imo. Fun flavors, and doesn't taste 'healthy' at all. Excited to have another dairy free option in the neighborhood!
I'm looking forward to this. Hope it's good. Been thinking of eliminating dairy from the diet, and ice cream would be about the only thing I miss....
- East Villager
DF Mavens is a really excellent allergy-conscious brand; I don't know if they can make it on this corner, but if they've got other products in the store, they might.
As Anonymous 12:02 said, DF Mavens "doesn't taste 'healthy' at all." Last thing you want is healthy ice cream.
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