Thursday, October 17, 2013

DF Mavens opening non-dairy ice cream outpost on St. Mark's Place and 2nd Avenue



That prime northwest corner space on Second Avenue and St. Mark's Place has a new tenant — a retail outpost of DF Mavens... as their tagline says, "The finest dairy-free ice cream in the world. Made in NYC."



Their dairy-free desserts have been available in various retail outlets ... though we believe that this is their first dedicated NYC storefront.

Eastside Bakery (.net?) closed down here at the end of April. And once upon a time, the space was home to the Gap in the late 1980s into the early 1990s.

DF Mavens will be arriving in 2014, per the sign.

Updated 10/18
This came up in the comments: Lula's is back open on East Sixth Street as of Aug. 3.

18 comments:

The Philosophical Zombie said...

No "perservatives" - YUM!

Anonymous said...

Why is the word "in" capitalized?

Anonymous said...

No way this place makes it 6 months.

Anonymous said...

Is it artisanal? Biscuit-flavored? Hoof optional?

Jill said...

This is the same as Stogo which I never liked. I miss Lula's.

Sara Nowak said...

Lula's is open!

Anonymous said...

Buisnesses on this corner rarely last!!

Anonymous said...

Pretty sure Lula's is still open. Was
Just there tonight.

Anonymous said...

I wish I could recall the lovely clothing store on that corner--acid washed jeans, neat rows of t-shirts in every color--but I've got a gap in my memory...

Jill said...

What! That is big news about Lulas. Going there tonight.

Anonymous said...

6:50, it's like Elaine and Mr. Lipton's "Top of the muffin TO YOU!".

nygrump said...

If there is no dairy in it, it is not "ice cream" - its ice soy-shit.

9:17 am said...

By the time this opens, 'artisanal' would be so yesterday.

Gojira said...

Gross.

Anonymous said...

There aren't enough fat tourists from Mississippi to possibly make that place profitable.

Anonymous said...

The place formerly known as Lula's is open and just as good as ever. They sell DF Mavens at Commodities and it's pretty good - better than Stogo's imo. Fun flavors, and doesn't taste 'healthy' at all. Excited to have another dairy free option in the neighborhood!

Anonymous said...

I'm looking forward to this. Hope it's good. Been thinking of eliminating dairy from the diet, and ice cream would be about the only thing I miss....

- East Villager

Scuba Diva said...

DF Mavens is a really excellent allergy-conscious brand; I don't know if they can make it on this corner, but if they've got other products in the store, they might.

As Anonymous 12:02 said, DF Mavens "doesn't taste 'healthy' at all." Last thing you want is healthy ice cream.