On Avenue D yesterday, workers put up the sign for the Tyra Banks TZONE, which will be housed at the new Lower Eastside Girls Club Center for Community on Avenue D... Per the TZONE website:
The Tyra Banks TZONE at the Lower Eastside Girls Club will be a leadership development center within the Girls Club. Through a rich mix of career development workshops, mentoring, experiential learning opportunities, financial literacy initiatives and community-wide events, hundreds of preteens and teens will build self-esteem, achieve greatness in their lives, and prepare for life as entrepreneurs and change-makers in the world.
The New York Times wrote about Banks and the TZONE back on June 13.
"What I don't want to be is Tyra, the 'celebrity girl,' coming here and the girls being excited when they see me," she told the Times. "I want them to be numb to me. I can do normal work here and they can see me, to know that this is what a business is."
TZONE launched in 1999 as a series of summer camps to build self-esteem among young girls with the Lower Eastside Girls Club, the article noted.
Photo by Bobby Williams.