The shop, billed as the first establishment serving Thai-inspired ice cream rolls in NYC, has debuted at a new retail space at 42 1/2 St. Mark's Place just east of Second Avenue.
The quickly expanding 10Below Ice Cream has locations in Chinatown, the LES (Allen Street as of July) and Flushing. They are branching out to Los Angeles too.
The St. Mark's location is open 11 a.m. to 10 p.m. Sunday-Thursday, until 11:30 p.m. Friday-Saturday.
This is the latest rolled ice cream shops to open right around here. Roll It Up opened on Aug. 26 at 65 E. Seventh St. between First Avenue and Second Avenue ... while Lab -321 opened at 27 St. Mark's Place between Second Avenue and Third Avenue on June 3.