Friday, August 24, 2018

Marshalls opening next month in Ben Shaoul's luxury condoplex on East Houston Street



The neighborhood is getting another big-box retailer with the arrival of Marshalls next month.

The off-price sellers will open on the East Houston Street side of Ben Shaoul's Katz's-adjacent condoplex between Ludlow and Orchard streets.

According to the Marshalls website (H/T EVG regular IzF!), this location — the seventh in Manhattan — opens on Sept. 27...



Back in May, BoweryBoogie reported on the rumor that a T.J. Maxx was slated for Shaoul's luxury building, constructed in part with hand-laid, gilded-bronze brick imported from Cadaqués. TJX, the parent company of both Marshalls and T.J. Maxx, apparently changed up brands for this space.

The 11-story, 94-unit building, officially 196 Orchard St., has units ranging in price from $1.075 million to $5.995 million. A three-level Equinox Fitness center is the other retail tenant here. (The Equinox branding recently arrived...)



This property on East Houston previously housed a single row of storefronts, including Ray's Pizza, Bereket and Lobster Joint.

Marshalls will join the recently opened Target location on 14th Street and Grand Street.

Previously on EV Grieve:
Making way for Ben Shaoul's new retail-residential complex on East Houston

Katz's is now the last business on East Houston between Ludlow and Orchard

12 comments:

Anonymous said...

just ugh.
nothing makes this ok. not "at least it's not a bank"
not "at least it's not a bar"
nothing

Anonymous said...

Ironic that luxury condo buildings can only lease to low end mass market crap stores.

Native Lower East Sider said...

My heart just sunk. The Marshalls in Chelsea is close enough.

Anonymous said...

Screw you suburbs, we have everything you have now. Target, Nordstrom Rack, Marshall's. Well everything except the fresh air, open spaces, clean streets, peace and quiet. In terms of retail though, we are all set!

Giovanni said...

The Houston St. Horridor will soon look just like the one on 6th Avenue, complete with giant buildings and mega chain stores like Burlington Coat Factory, Bed Bath & Beyond, and Old Navy, who carry everything you could possibly need. The only thing missing is a sense of community and character.

Anonymous said...

Gee, I hope that Katz’s Deli is happy that they sold those air rights now.

Anonymous said...

I feel like I am in the "Man in the High Castle" alternate universe

Anonymous said...

The EV is now bookended on the north and south by Target and Marshall's. Good for consumers who need what they sell and everything, but man, this place feels so different now. It's really a lot like everywhere else, USA. Can't even walk the streets and reminisce as just about everything from the old days is long gone. Veselka and B&H is all that's left.

Anonymous said...

11:02 Block Drug, the Indian spice store on 1st Ave, Porto Rico Trading, and Russ and Daughters too. That is all that is left. Cant think of any others. All the sparkle is gone.

Anonymous said...

Ugh why can't they just stay in midtown

Donnie Moder said...
This comment has been removed by the author.
dja said...

A Marshall's downstairs definitely seals the deal when you're trying to sell someone a $5 million condo. Well played!