In case you missed our post on Saturday... the luxury apartment building that is replacing the former Cabrini Center on East Fifth Street and Avenue B has a name: Bloom 62 ... "The right place to plant your roots."
A banner ad went up Friday. And there's now a website with this marketing copy:
It sounds impossible: a fully-appointed luxury building has sprouted in the beating heart of the East Village. A 24-hour doorman greets you before work in the morning, after returning from a cafe in the evening and when heading out to Tompkins Square Park on the weekends. You'll have every modern convenience, from a gym to a roof deck to in-unit laundry, on the same streets where names like The Ramones, Warhol and Hendrix and [sic] paved the history of this neighborhood for years to come.
Reader reaction included:
Woo Generation said...
I don't know what Ramones and those other things are. How close is 13th Step?
I know someone who died in there. I could never live there. They look like prison cells with windows and rooms brightened with Photoshop.
Read the rest of the post and reader comments here.
Previously on EV Grieve:
Here's Bloom 62, the luxury apartments replacing the Cabrini Center for Nursing & Rehabilitation
Report: Local politicians reach out to Ben Shaoul as re-sale of the Cabrini Nursing Center seems likely
More details on Cabrini's closing announcement