Thursday, January 19, 2017

Construction watch: 688 Broadway, aka 1 Great Jones Alley



It appears that the 12-floor condoplex rising at the former open-air shops on Broadway near East Fourth Street has reached the top... as the photo from the last sunny day here shows...

The 16-unit project is known as 1 Great Jones Alley, which will include a "private gated alley" via Great Jones...the broker bunting on the sidewalk bridge promises "a private paradise" ...



Here's some more about the project via the 1 Great Jones website....

On the very street where Andy Warhol once lived and other artists like Basquiat and Haring exchanged ideas with musicians and writers, a new legacy is born.

While that one sinks in... check out the private wet spa, which "pays homage to the bathhouses that once populated this area of Downtown Manhattan, incorporating Corten steel, Venetian plaster, stone, glass and wood throughout."


[Via the 1 Great Jones Alley website]

Three units, ranging from $4.95 million to $8.95 million, are currently available, according to the property's website.

Previously on EV Grieve:
Retail plans revealed for 12-floor condo building replacing open-air market on Broadway

NoHo flea market gutted ahead of new condo project on Broadway

Looking at One Great Jones Alley, 'a private paradise'

At the former home of the Broadway flea market, condos will cost upwards of $22 million

11 comments:

Anonymous said...

...the irony, it's all wet.

Anonymous said...

I can't imagine what kind of "paradise" would thrive in that dark, narrow space.

Anonymous said...

"Your private wet spa comes complete with a Bette Midler impersonator and several men waiting to furtively hookup....in our authentic homage to this space"

Anonymous said...

Paying homage to bath houses, so funny, reaching for any kind of relevance to when the city was cultured, creative, interesting, and a little dirty.

NOTORIOUS said...

I love how they remove most of the interior walls and position their creative cost cutting as open space.

Anonymous said...

The people who will buy here probably know who Warhol was. But the Basquiat and Haring reference may be lost on them. And the babble about "bathhouses" is full on tacky considering they were places where people who had no bathing facilities at home had to go to get clean.

Anonymous said...

I wonder how much that enormous loft on Great Jones St. from the movie "Alphabet City" would go for in todays market.

Anonymous said...

16 apartments in a huge building does anyone have any doubt that Manhattan is a gated community?

Anonymous said...

I remember this apartment from Basic Instinct 2!

Anonymous said...

Could this broker-babble be more stupidly and pointlessly pretentious??

Brian said...

Warhol, Basquiat and Haring was 30 years ago. Are buyers that stupid to be influenced by such marketing baloney?