You may have seen these ads posted on empty spaces along St. Mark's Place (and elsewhere) ...
The Amazon series "The Marvelous Mrs. Maisel," set in 1958 NYC, is launching its new season by "creating an immersive Carnegie Deli pop-up experience" at 201 Lafayette St. at Kenmare.
According to the pop-up's website, "while it may be 2018 on the outside, it’s 1958 on the inside — the decor, the jukebox, the photobooth, and even the menu."
This version of the Carnegie Deli, open from Saturday through Dec. 8, will sell "The Maisel," marble rye with pastrami, salami, coleslaw and "special sauce," for 99 cents. Other menu items include a mini-knish for 75 cents as well as a black and white cookie, cheesecake slice, pickles, Dr. Brown’s Soda, iced tea and coffee — each going for 50 cents.
All proceeds will go to the Lower Eastside Girls Club on Avenue D.
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@carnegiedeli along with @amazonprimevideo and @maiseltv are celebrating the new season of The Marvelous Mrs. Maisel by creating an immersive Carnegie Deli pop-up experience. From 12/1 to 12/8, guests can travel back in time to 1958, with everything from décor, to pricing, to the menu. For more info and reservations, check out the link in our bio! PC: @charlie.shoots • • • #themarvelousmrsmaisel #themarvelousmrsmaiselseason2 #maiseltv #carnegiedeli #popup #nycpopup #deli #marvelous #pastrami #thesusie #themaisel #eeeeeats #nyceeeeeats #amazonprimevideo #amazon #mrsmaisel #homeofthemaisel
The Carnegie Deli closed its Seventh Avenue outpost on New Year’s Eve in 2016 after 79 years in business. (The Las Vegas location is still in operation.)
As Eater noted at the time, there were numerous setbacks and scandals over the last few years at the deli, "including a wage lawsuit filed by staffers, and the messy divorce of its owner and her husband, who was cheating with a waitress while allegedly helping her open a rogue location of the deli in Thailand."
The number of Jewish delis in NYC has greatly diminished in recent years. According to an article published at Haaretz published in January, there were some 1,500 of them in the city in the 1930s; now there are about 20. Perhaps Amazon can recreate other vanishing elements of NYC.