Friday, April 17, 2020

An East Village business and local artists team up for Art Through Vintage

The East Village Vintage Collective (EVVC) on 12th Street has teamed up with 70 local artists to create Art Through Vintage, a collaborative online auction that kicks off today (April 17!) at noon.

EVVC owner Maegan Hayward had long talked about a project with local artists. With the COVID-19 crisis, Hayward thought that a collaboration would be a way to benefit both her shop between Avenue A and Avenue B and the many artists who have shared their talents with Art Through Vintage.

Hayward, working with The Flood, reached out to the artists to have them create unique art-meets-vintage pieces and make them available for purchase via an online auction. Proceeds are split between EVVC and the artists.

"It’s been amazing to see the NYC art community come together and give the store so much support," Hayward told me. "During this troubled time the hope is that collaborating on Art Through Vintage has helped the artists have a creative outlet as it has for us at the store. It will also bring some relief from financial stress to all of us while also bringing some fab art on vintage pieces to everyone who’s stuck inside."

You can find some of the items up for sale via the EVVC Instagram account here. You can find the auction at this link. It launches at noon (ET!) today.


Anonymous said...

This such a great idea! Looking forward to this.

EVVC NYC said...

Thank you!

EVVC NYC said...

Thanks so much for this article and for supporting the store by posting!! We are thankful for you EV Grieve!!