I saw this, and wondered what storefront was 348... I got to Great Jones...
Ugh. Of course. As I reported in May, the whole parcel of 348-352 Bowery is for sale -- "restaurants welcome."
And Segafredo? Well if it's the same Segafredo... it's an international chain. Per the website: "Segafredo Zanetti Espresso Café, the only global café with Italian credibility offers a multi-sensorial experience reflecting the lifestyle of the quintessential Italian café. The constant drive for excellence exhibited by the Segafredo family is evident in product quality, efficient service and a friendly atmosphere all of which makes a positive difference in the quality of life of the customers."
I browsed through some news releases of other Segafredo Zanetti Espresso Café openings, such as one in the downtown Miami/Brickell area in 2008: "Segafredo Brickell exudes a posh and luxurious atmosphere ... Inside the venue, exhibiting the same level of chic-meets-comfort as the exterior, guests will experience a true Italian-style café with a coffee bar with barstools, plush red leather couches and free Internet services. ... Located within the restaurant, Spazio Nero is a lavish boutique night club that will be open on Thursday, Friday and Saturday nights. Embodying the nightclub’s name, the décor is outfitted in all things black, from the stylish black leather couches with silver buttons, to the black-tinted mirrors throughout, to the fleur-de-lis textured black-on-black wallpaper. The club features an elevated DJ booth, a one-of-a-kind advanced multi-zoned distribution audio system and a computer controlled lighting program by Infinite Audio Systems."
Segafredo, though, is operated by the VE Restaurant Group in Miami Beach. They have a slew of different types of eateries... so there are other possibilities for 348 Bowery.
As for the name (Alexander Duff) on the flyer, here's one guess...from the Metro 1 Hospitality Group in Miami Beach:
Sr. Associate – Restaurant/Hotel/Bars Division
Alexander Duff, a native New Yorker, in 2002 began his real estate career specializing buying and selling restaurants, bars, and nightclubs. Some of Alex’s most notable deal include: Mokai Lounge/ Mama Vieja; Halo/ Hemisphere; Indomania/ Siembra; Tunelli/ Oasis; Hakan/ Dab Haus; Amendment 21/ Gigi Bistro; Fiore Pizza/ Pizza Power; Scrapbar/ Gil’s Café; Rabbit’s foot/ Loading Zone; and the restaurant at the Tudor Hotel. Alex also works as a restaurant consultant, focusing on improving existing business practices and fabricating new concepts.
Meanwhile, start saying your goodbyes to Downtown Auto and Tire...
Indeed, as a Curbed headline read last summer, Bowery's South Beach Transformation Nearly Complete.
Previously on EV Grieve:
The last days of the Downtown Auto and Tire?