Wednesday, January 4, 2023

[Updated] The 13th Step is now going as Downtown Social

Photos by Steven

The 13th Step is apparently undergoing a name change as we enter 2023. 

The windows of the sports bar-SantaCon hotspot are covered... a sign on the window promises "a big reveal" coming this Friday... (an Instagram post says the reveal is coming today) ...
The bar, from the family of like-minded places like Down the Hatch and Off the Wagon, opened here (with comic-sans signage) in the summer of 2010. 

The Telephone Bar closed here in January 2010 after 22 years.

Updated 4 p.m. 

Apparently, the "big reveal" was today... as you can see, the bar is now going as Downtown Social... and reopens on Friday...

7 comments:

noble neolani said...

I heard it will be an alcohol fro-yo shop.

Anonymous said...

Thanks for the memories 13th Step. Looking forward to the day that we can reunite and I can consume nine $1 beers just like the old days. Farewell my friend…

Anonymous said...

Always thought that was a messed up name. Glad they're changing it but still won't go.

EV Signage + Font Troll said...

RIP Telephone

Anonymous said...

It's like when WorldCom changed its tainted name to MCI -- to establish a new image.

When one Googles Downtown Social for its reviews, the reviews from the 13th Step won't be calculated there. A douchebar by any other name would smell as pungent.

Anonymous said...

@9:35pm: "Douchebar" - now THAT would have been truth-in-advertising, IMO.

That, or "Low-Bro".

Anonymous said...

Ditto