Executives of the Pittsburgh-based Andy Warhol Museum announced last night that they will no longer be moving forward with their plans to build a 10,000-square-foot annex to anchor the new Essex Crossing development.
In a statement to the Pittsburgh Post-Gazette, Eric Shiner, director of The Warhol Museum, said:
"The Andy Warhol Museum, which had been exploring its participation in the Essex Crossing development in lower Manhattan, has determined that it will not proceed with the project. Despite the efforts of both the museum and the developers, an internal study of business and other operational considerations led the museum to this decision.
"The Warhol will continue to participate in programs, exhibitions, and special projects in New York City through its longstanding collaborations with a variety of New York-based arts organizations.”
The museum was to be in Site 1 of the former Seward Park urban renewal site … in the Broome Street municipal parking lot, a complex that will include condos and a bowling alley.
As the Post-Gazette reported last May:
Delancey Street Associates will pay for the cost of building the museum branch, which has a target opening date of 2017. For the first five years of the museum's existence, the developers will pay for any operating deficits.
For their part, a spokesperson for Delancey Street Associates, told the paper:
"For the past two years we have worked closely with The Andy Warhol Museum to find a way to bring Andy home to New York's Lower East Side. We have dedicated tremendous time and resources and offered them a very generous multimillion dollar package to make this work. We found out today and are surprised and disappointed that they are unable to see this through. We are hard at work looking for another exciting use for this great space."
And why did Museum leaders consider Essex Crossing a good spot for the annex? Per the Post-Gazette:
The location appears apt. When Andy Warhola moved to New York in 1949, his first apartment was in Lower Manhattan on St. Mark's Place. The Lower East Side, where the branch housing his art will be built, teemed in the 1900s with immigrants whose lives of assimilation and struggle paralleled the experience of Warhol's parents, Andrej and Julia Warhola.
Meanwhile, you still have the 14-screen Regal Cinemas theater with electronic reclining seats to look forward to at Essex Crossing.