The new #AstorPlace coming so soon. Oh yeah, there's also a #BluestoneLane set to open next week there too... pic.twitter.com/4vCo4mSf33— Bluestone Lane (@BluestoneLane) March 24, 2016
The cafe/coffee shop is on the Fourth Avenue side next to the front entrance/red rabbit of 51 Astor Place/the IBM Watson Building/Death Star ...
[EV Arrow file photo]
Bluestone also has a location across the street in the lobby of 770 Broadway.
And here's more about Bluestone Lane Coffee via their website:
Bluestone Lane offers a refined product proposition dedicated to producing the highest quality coffee and complimentary foods, delivered in an engaging way. We are focused on creating environments where customers are immersed in the experience and leave feeling like a local.
Bluestone Lane Coffee is influenced from the renowned coffee culture hub of Melbourne, Australia, where premium coffee is a way of life.
With Bluestone's opening, 51 Astor Place will have all its retail slots filled ... alongside Chopt, CVS and Flywheel Sports.
Previously on EV Grieve:
3 retail spaces available at 51 Astor Place (22 comments)
You can finally shop at 51 Astor Place!
3 new retail tenants for 51 Astor Place: Bluestone Lane Coffee, Chop’t and Flywheel Sports
Chopping soon signage up at the Death Star
Here's the Bluestone Lane Coffee signage at 51 Astor Place
Spin cycle: Flywheel Sports opening next month in 51 Astor Place
What does "... Feel LIke a Local Mean…" to locals ?
Is this meant for tourists ? That wouldn't make sense either.
The food vendors here are so pathetic. I walk by at night and it's a few millennials eating controlled food in controlled spaces. New York has become one big "safe space" for the generation with no coping skills.
...or you could go to the Mud truck -- or wait, did they move it?
P.S. Really like the arrow and star thing. Very cool.
Or the Starbucks across the street. But this isn't about providing a service that's needed. For example the Walgreens directly across the street from the new CVS in the Death Star, a block away from a Duane Reade. It's about these chains having a prestigious NYC outpost. But being here isn't prestigious anymore. It's just expensive for them.
The original plan for the Death Star was to fill it with high end clients but it's an awkward area and other than 1st Dibs and the red rabbit, it's nothing but suburban chain stores housed in an overpriced jagged black pyramid.
I wonder who is going to pay for the high priced drinks?
Did these guys bite their name from Blue Bottle???
How much more pretentious could the Bluestone website blather be? Food now has to be "delivered in an engaging way"? No thanks! I just want my food, I want it FAST, and then leave me alone to eat in peace!
"A refined product proposition". I thought I was getting coffee- not soliciting prostitution.
What do you mean "eating controlled food in controlled spaces" and a reference to it being a safe space? What the fuck is the alternative? Eating random things you find on the floor in a hazard zone? Oh. Is this just one of those things where some old dude is basically shaking his cane and complaining about those damn kids with their noise and their cell phones? Did you forget to take your pill today, Pop?
This building has truly brought the midtown look and feel to the East Village. How fuckin sad is that.
This sounds like a cool place. Thanks for letting us know about it. You do us all a tremendous service.
Cool place lol
Pretty sure he wishes kids these days weren't such fucking pussies
@2:47pm: "Cool place" - yeah, it's so cool it'll freeze any remaining humanity out of you. NYC is just plate glass city now.
But the young and the terminally "cool" will never notice that the human element is missing, because they conduct their entire lives via touch-screens. It's almost like human interaction is alien to them.
Hah, look at their website. "Cafes NYC & PHL. " Is that what they call Philadelphia now? "We are focused on turning locals into connoisseurs... It’s time for New Yorkers to enlighten their palate!" "The Bluestone Lane team consists of expert baristas, tooled with finest quality espresso equipment..." Yeah, they sure sound like tools from here.
It's named after a street in Melbourne.
I went to the one near Wall St. once, about two years ago, and I was so impressed that I haven't been back since, even though I walk past the place 5-6 days a week.
Thank you Bluestone for bringing culture to New York City. Until you arrived, we had none. I eagerly await for you to change me into a connoisseur. #blessed
For a brand trying so hard to show they're cultured, they sure have nailed that corporate marketing speak.
Controlled space, as in sterile environment, eating dopey little wraps and handcrafted sandwiches just like mommy used to make. Because they never learned how to make a sandwich themselves. It's like eating in a CVS.
Want to feel like a local? Walk by the Death Star knowing you will never ever step foot in it or any of its desperate high-rent businesses. There ya go, and it's free
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