Today marks the official debut of iSouvlaki at 139 E. 12th St. at Third Avenue.
James Paloumbis, whose credits include Merakia on West 22nd Street and Gossip Coffee in Astoria, is behind iSouvlaki, described as a fast, casual grill.
Per a rep:
Highlights from the menu include meritha (assorted platters), loukaniko souvlaki and pork tylikto. There are a variety of Greek salads and vegetarian options available. An assortment of Greek desserts are featured, including sour cherry yogurt and halva. Greek beers and small bottles of wine can also be purchased.
For now, they're offering takeout as well as a few sidewalk tables. Delivery starts on Aug. 11. And the hours: Monday through Thursday from 4 to 10 p.m., with an 11 p.m. close on Friday and Saturday. Their website goes live on Monday. You can call them — 212-401-5747 — in the meantime.
Previously on EV Grieve:
• iSouvlaki Greek Grill on tap for 139 E. 12th St.
Anyone who thinks branding a restaurant like this is doomed to failure.
Always up for souvlaki! Good addition (questionable name).
good luck to them, that's been a challenging location!
Why only evening? I would like some for lunch too.
Whatever the name, If it’s good souvlaki, I’m in!
Let’s be positive in these crazy times.
Given the iMac came out in 1998, iPod in 2001, and iPhone in 2007, the name might be about 15 years out of date and not getting any younger...
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