Friday, November 17, 2017

Construction watch: 809 Broadway



The extension at 809 Broadway is shaping up here between 11th Street and 12th Street.

As previously reported, the developers — a partnership of three private investors led by its principal Ariel Rom — are jacking up the height of the 55-foot building to 199 feet, adding 10 stories to the existing five-story structure. In total, the building will house 10 luxury condos, including one duplex and one triplex penthouse on the top floors.

No. 809 was the longtime home until 2013 to Blatt Billiards, a pool table manufacturer that had owned and occupied the building since 1972. Blatt principals Ronald Blatt and Bruce Roeder reportedly sold the building to a buyer who was identified only as 809 Broadway Holding LLC.

Here are renderings via ODA-Architecture ...



Per ODA: "Situated on a diagonal segment off Broadway, Lot 809 stands like a totem indicating the visual entrance to Union Square. The neighborhood’s characteristic street scape is extended to the building’s façade by stacking and shifting the floor plates, thereby creating enlarged spaces, and protected outdoor terraces."



This is one of the many luxury developments sprouting up south of Union Square that some local elected officials and preservation groups spoke out against on Wednesday night at a rally on Third Avenue at St. Mark's Place.

At the rally, the group — led by the Greenwich Village Society for Historic Preservation — is seeking a rezoning of the area in to enforce some height restrictions and affordable housing requirements.

8 comments:

JQ LLC said...

another Jenga or someone lousy at Tetris building.

Anonymous said...

This is a glimpse into the future the Mayor has planned for "midtown south". Now mix in some chunky glass clad office buildings that nobody living here wants and you have the city De Blasio built.

JQ LLC said...

@8:49

It's for prospective communities not for current community.

Anonymous said...

Gross. We will soon see if our new council member will stand with the communities that elected her, or mayor bloomberg 2.0...

Mykola Mick Dementiuk said...

Ah Blatt Billiards! Always stopped in the check their pool cues, was too expensive for me. Then always dropped in at few doors down at Broadway Charlies for some beer and great conversation. They don't make them like they used, pool cues or beer joints.

chris flash said...

Ugliest piece of shit that could have been conceived on a block of lovely classic buildings. WHY is the fucking Landmarks Commission ASLEEP at the wheel??

WHY are these shit heels permitted to over-build beyond the existing height and zoning restriction??

Obviously, developers and real estate vultures get the representation they pay for....

Giovanni said...

Welcome to Legoland. Or should I say, Broadway Toye? I know the building isn’t actually falling over, but its nice they made ot look lke it might topple over onto the other buildings at any moment. Way to blend in with the rest of the neighborhood, guys. And who thought that all those skinny barcode windows were a good idea? Either give me a window or don't give me a window, but don't tease me with a slit in the wall. What is this, a German bunker on the cliffs of Normandy? The design makes it look like Broadway Toye is literally trying to push the neighboring buildings aside, which in reality, it is. Why should we welcome all these greedy developers who only cater to the rich. with their crazy looking buildings that never fit in, when all they want to do is push us aside?

Anonymous said...

Another ugly glass and steel monstrosity...it is a real shame how these new buildings are ruining the unique architectural make up of the neighborhood...not to mention how over priced these apartments will be so that the average New Yorker could not afford to live there.