Thursday, November 3, 2016
Danny Meyer's Union Square Hospitality Group planning Martina for 55 3rd Ave.
Danny Meyer's Union Square Hospitality Group, whose well-regarded establishments include Gramercy Tavern, the Modern and Union Square Cafe, have plans for a new restaurant on Third Avenue and 11th Street.
The group is applying for a new beer-wine license for 55 Third Ave., and are on this month's CB3 SLA committee docket.
According to the questionnaire (PDF!) on file at the CB3 website, the new venture is called Martina. There isn't any mention of the style of food that will be served.
The application shows that the space will hold 13 tables with a proposed sidewalk cafe with four tables. (The overall capacity is listed at 75 or below with nine employees.) The proposed hours are 11 a.m. to 11 p.m. Sunday through Wednesday; until 1 a.m. Thursday through Saturday.
Here's a look at the layout via the questionnaire...
So what space is this restaurant taking? 55 Third Ave., aka Eleventh and Third, is the 12-floor building that recently went through a top-to-bottom luxury renovation. No 55, which is between 10th Street and 11th Street, is currently home to two retail tenants: M2M, the Asian grocery chain, and The Smith. M2M is apparently moving away to make room for Wagamama. The Smith isn't going anywhere.
So where does this leave Martina? There is the building's former lobby on the 11th Street side (across the street from NYU's Third Avenue North dorm).
This month's SLA committee meeting is Monday, Nov. 14 at 6:30 p.m. CB3 will hold the meeting in the Thelma Burdick Community Room, 10 Stanton St. at the Bowery.